Insider is a comprehensive growth management platform that unifies marketing, sales, and data analytics to deliver next-level personalisation across multiple channels. Designed with modern consumer behaviour in mind, it transforms how brands interact with their audiences, utilising AI-driven insights to tailor user journeys on websites, mobile apps, messaging services, and more. By unifying customer data from different touchpoints, Insider gives businesses the power to target users at precisely the right moment, with precisely the right message – maximising impact, loyalty, and ultimately revenue.
Central to Insider’s platform is its predictive segmentation and real-time personalisation engine, which analyses behavioural patterns, purchase histories, and demographic data to dynamically generate the most relevant offers. This not only refines the customer experience but also helps teams work more efficiently, as they can tap into a single source of truth for campaign planning and performance tracking. With unified dashboards and intuitive reporting, marketing and sales leaders gain the clarity to iterate rapidly and optimise campaigns based on live results.
In addition, Insider supports a wide variety of integrations with popular e-commerce and customer management systems. This flexibility makes it straightforward to implement, helping reduce friction in your existing workflows. By automating key tasks such as product recommendations, cart recovery messaging, and bespoke landing pages, Insider frees marketers to focus on strategy rather than routine tasks. The end result is a seamlessly tailored journey that nudges customers towards conversions, improves retention, and drives sustainable growth.
✅ AI-driven behavioural segmentation and predictive insights
✅ Real-time personalisation for multi-channel customer journeys
✅ Customisable, automated campaigns with dynamic triggers
✅ Advanced product recommendations and cart recovery tools
✅ In-depth reporting, analytics, and A/B testing capabilities
⚡ Setup Time: Typically completed within a few days.
⏱ Time Saved: Up to 8 hours weekly.
🛠 Integration Difficulty: Moderate, with developer support suggested.
💰 Return on Investment: Can see up to 300% ROI.
📘 Ease of Use: Guided workflow with intuitive dashboards.
Retailers can leverage Insider’s predictive segmentation to ensure shoppers discover products that truly align with their interests. By monitoring each customer’s browsing patterns and past purchase data, the platform algorithmically determines which items to recommend in real time. Shoppers are more likely to complete their purchase journey when they see exactly what they need, improving both satisfaction and average order value.
Additionally, Insider’s cart recovery campaigns send timely reminders to customers who have abandoned their carts, encouraging them to revisit your site and finalise their purchases. These automated nudges work across channels – from personalised emails to text notifications – providing a consistent brand voice that reduces friction and boosts conversions. With centralised analytics, you can continuously refine your marketing strategies based on data-driven insights.
In the highly competitive world of hospitality and travel, Insider can personalise experiences right from the initial search. Whether customers are browsing holiday packages or comparing hotel rooms, Insider’s AI-powered recommendations highlight the most relevant and appealing options for each individual. This dynamic approach increases the likelihood of bookings and enhances traveller satisfaction from the outset.
Furthermore, Insider’s cross-channel orchestration helps maintain contact with visitors after they leave your site. Follow-up messages can remind them about limited-time deals, provide location-specific tips, or suggest value-added services like travel insurance or upgrades. By uniting promotional activities under one roof, Insider ensures every outreach is cohesive and aligned with user expectations, elevating brand loyalty and sales momentum.
Explore detailed pricing options and find the perfect plan for your needs
Pricing details are currently not publicly available. Please visit the product website to enquire about a demo and receive a quote tailored to your needs.
Commonly asked questions about this tool by businesses
Yes, Insider is designed for seamless campaigns across web, mobile apps, email, messaging platforms, and more, uniting them under one centralised orchestration hub.
Insider’s engine continuously processes user behaviour and demographic data, updating its recommendations and segmentations instantly based on current activity.
Insider tailors search results, promotional messages, and follow-up comms by factoring in location preferences, past travel history, and real-time on-site interactions for each visitor.
Absolutely. Insider automates abandoned cart emails and other notifications, personalising the content based on the specific items left in the cart, user behaviour, and browsing patterns.
While initial setup may benefit from developer assistance, most campaign creation and management tasks are accessible to marketing and sales teams via an intuitive dashboard and guided workflows.
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